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New Milestones for BookDoc in 2020
Published:  Jan 6, 2021 1:00 AM
Updated: Jan 8, 2021 1:04 AM

BookDoc is a health technology company providing end-to-end digital solutions to healthcare. It is the only company in Malaysia and health technology company in Asia listed in the CNBC Upstart 100 List 2019, and winner of the Most Innovative Healthcare company 2020 by Alibaba and Pfizer (Health Innovation Award Asia). BookDoc currently has operational presences in 5 countries (Malaysia, Singapore, Indonesia, Hong Kong and Thailand) and 20 cities.

The company takes a holistic approach to digital healthcare from improving access to integrating big data, in order to deliver health, economic and social benefits to its users. It works closely with key stakeholders with the aim to recreate how healthcare is delivered and comprises of three main components, namely wellness modules that integrate gaming or competitive elements to motivate lifestyle changes, health-illness modules which are designed to meet a user’s access to healthcare needs, and rapid-response modules to support global health crises such as the current ongoing Covid-19 pandemic.

(from left: Cheong Wai Lun, Marketing Director at Beiersdorf; Ng Hock Guan, Country Manager MYSG & eCommerce and Digital Lead for ASEAN at Beiersdorf; Dato’ Chevy Beh, Founder & CEO of BookDoc; Charles Chong, Business Development & Partnership Exec. of BookDoc)

In its mission to transform healthcare with digital technologies, BookDoc has ongoing collaborations with many government ministries and agencies, multinational and corporate companies, non-governmental organizations and academic institutions. It uses its platform to promote healthy lifestyles, organize health advocacy activities and provide early health interventions. The company is also the technology enabler for public health intervention programmes to address lifestyle-related diseases and further engages in innovation by participating in research and development with universities.

In the midst of the Covid-19 pandemic, BookDoc has nonetheless continued to stride forward by leaps and bounds in the latter half of 2020 by cementing partnerships and collaborations with:

  1. The Malaysian Ministry of Health (MOH), Johnson & Johnson, Pfizer, University Malaya and other strategic partners for its mQuit service to encourage Malaysian smokers to quit smoking and to help smokers to connect with various facilities and healthcare professionals; and
  2. Several major companies across various industries to welcome them onboard as BookDoc rewards partners, including Giant, one of the largest hypermarkets in Malaysia; Li-Ning, a premier sporting goods brand from China; Lazada, one of the leaders in the Malaysian online shopping scene; and Kenny Rogers Roasters, an established name known for its healthy dining options in Malaysia. Under these partnerships, BookDoc users are rewarded by earning ‘fitness points’ which can be redeemed for vouchers with participating merchants, and also by participating in BookDoc events and challenges.
  3. The Government of Penang to offer free teleconsultations to users from Penang, so that users can seek quick consultation should they suspect any symptoms of Covid-19;

These collaborations come on the heels of an equally productive first half of the year, where BookDoc announced several major collaborations including with the Malaysian Ministry of Health (MOH) to offer (among others) access to Covid-19 screening tests, as well as an online appointment system and a virtual clinic for the public to book appointments and consult doctors from government health clinics virtually wherever possible, and with WeDoctor, one of the largest digital health technology companies from China, to provide real-time online medical services during the Covid-19 pandemic. BookDoc has also been partnered with the Employees’ Social Security Organization of Malaysia (PERKESO/SOCSO) since 2018 for the Activ@Work initiative, where employees of private employers and government agencies compete for prizes by engaging in fitness activities;

BookDoc has won multiple awards and accolades since its establishment in 2015. It was selected as one of the 50 success stories for Digitization in ASEAN, won the ASEAN Business Awards 2019 (Thailand) and 2020 (Vietnam), won Frost & Sullivan awards for 4 consecutive years and is featured on Forbes, Fortune, Bloomberg, Bain Research Report, and Newsweek. It is also the only healthcare platform and/or company endorsed by several government ministries in Malaysia for various collaborations.

(Representing the Ministry of Energy, Science, Technology, Environment & Climate Change (MESTECC); from left to right, are Dr. Mohd Nor Azman Hassan Deputy Secretary-General, YBhg Datuk Ir. Dr. Siti Hamisah Tapsir, Secretary-General and YB Khairy Jamaluddin, Minister of Science, Technology & Innovation (middle). Representing BookDoc is the Founder & CEO, Datuk Chevy Beh)

Most recently, it won the Healthcare Fintech Alliance (HFA) Innovation Challenge, Asia, which is a competition jointly organized by Pfizer and Alibaba to recognize and reward outstanding health technology companies in Asia.

BookDoc’s digital health ecosystem comprises of:

  1. Search & Book (A one-stop booking platform with healthcare professionals which integrates seamlessly with navigation (Google Map & Waze), land transport (Uber & Grab), accommodation (Agoda & Airbnb), recommended restaurants and attractions (TripAdvisor) and air transport (Malindo)).
  2. Activ (Users earn rewards and discounts from major retailers for maintaining a healthy and active lifestyle with over 5,100 offline and online redemption touch points).
  3. Marketplace (A premium e-Commerce platform with over 5,000 products/services (gym memberships, health screening, dental, vaccination, wearable devices etc.). 
  4. Tele-Consult (Brings healthcare to users’ fingertips, especially for mental health and second opinions).
  5. Health Coaching (Users can reach out to our team of nutritionists and dietitians to seek nutritional and weight management advice).
  6. Employee Benefits (A seamless, automated and cashless platform for employers to administer their employee benefits).
  7. News/Events (Users can access the latest medical & health information and events (talks, marathons etc.), made available by the Monthly Index of Medical Specialties (MIMS) and healthcare experts).

For more information, the BookDoc App can be downloaded from the Google Play Store, Apple App Store and Huawei Play Store, and is accessible online at www.bookdoc.com.

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